Big news. The MINI Countryman began production in India, which is the first MINI built outside of Europe. More on that later, but first…
A huge herd of cows sauntered down our road this week.
They don’t mind the cars…
…and the cars don’t mind them.
They know they’re sacred.
They stopped for some brief grazing…
…and continued along their way.
The monkeys had a good vantage point for the parade.
Later in the week, long term strategic thinking was the focus. The collective brain power was energizing.
Friday night, the Sales and Marketing team gathered for some fun, financed by those with a “slip of the tongue” regarding a rebranded product. Gauri’s dance moves were so quick, the camera couldn’t capture them.
All the following events took place Saturday. Our journey began at 7:00 am, but was slightly delayed for this water buffalo crossing.
The road was bustling with activity.
We drove past a Hindu temple…
…dodging deliveries…
…and turned onto a dusty road.
We drove through a village…
…with family-owned shops…
…tent homes….
…and future sources of milk.
We negotiated around tractors…
….along a wall of drying cow patties….
… to arrive 45 minutes later at this school for Kayla’s SAT college entrance exams.
Kayla will always remember the location of her SAT’s, and the adventure getting there.
Here are additional housing examples seen along the way. The Swastik is a 4500 year old auspicious religious symbol originating in India. It’s seen throughout the country and brings good luck.
Here’s a close-up photo of a tent home.
Now look at this home again in context of the wide shot.
Later that afternoon at the American School, it was time to honor sports teams, including badminton (Kayla is on the far right).
Saturday night brought us to the MINI launch event in Delhi under the theme “NOT NOR MAL.” MINI just launched in India last year, the 100th market for the brand.
Attendees were anxious to pose with the MINIs (the car is in there somewhere).
Our Delhi dealers were there from Deutsche and Bird.
Lynda picked out her favorite car…
… and then admired the accessories.
Next, the crowd packed the runway…
…for an avant-garde fashion show…
…incorporating wild imagination.
It was pure MINI.
After an amazing video projection on the building across the street…
…the new Countryman emerged to the crowd’s delight, which was followed by thrilling hot-laps. Congratulations to Benjamin and the entire MINI team for an outstanding launch event. Enjoy your week. ts